We Love Local. Brand Identity, Label Design
From market signs and eco-friendly tote bags to bespoke vegetable packaging and promotional materials, we developed a system across all brand touchpoints that is consistent, easily scalable, and very recognized.
Main Deliverables: System of brand identification; Color strategy and typography; Design of packaging for more than ten SKUs; Visual language for in-store communication; Sustainable and reusable goods (boxes, totes)
Visual Breakdown Packaging: Bright, crisp sleeves cover clear containers to highlight freshness and decrease visual clutter. Every fruit and vegetable is matched with its own color theme—from lively orange for carrots to soothing purple for onions.
Branded crates, shelf signage, and posters offer uniformity and charm to the physical store area, fostering confidence and awareness.
Designed for environmentally aware consumers, reusable bags and kraft boxes have strong, heart-driven designs that are not only attractive but also useful for market excursions.
