corporate design

Company “Dress code”

Just as a successful employee needs to follow all the rules of the dress code down to the smallest detail, the company’s image should be unified in all four components: the brand logo, its name, color scheme (code), and individual brand graphics. These elements should be present on all the brand’s products because only in this case will the correlation of goods with a particular brand be one hundred percent.

Creative Solution

Every company needs to position itself as a solid, trustworthy brand. It is very important to find a new and interesting visual solution for these recurring qualities from project to project. The search for such bright ideas begins the development of corporate identity.
The possibility of choosing the best variant guarantees that your company’s design will be as effective as possible and meet all expectations.

Image Individual

The key to a successful advertising campaign is often a unique corporate identity that correlates with a particular brand. When starting work, our creative team carefully analyzes the competitive market to cut off any options that cause the slightest hint of similarity with any other company.

Corporate stile development - components and cost

A professionally designed corporate identity is one of the most critical steps in building a company's image. Any company that wants to become successful needs a unique design that combines all corporate identity elements into one image. Creating a corporate identity occurs in several stages, the first of which is a careful collection of information about the specifics of the company and a detailed analysis of the information received. This is necessary to choose the most effective strategy for developing the company (or brand). The visual embodiment of this strategy will be the logo, documentation, corporate website of the company, workwear of employees, etc., designed according to the general concept. Corporate style is the "dress" by which the consumer audience meets the company or its products on the market. That is why the design agency SOTDESIGN, starting to develop a corporate style, preliminarily collects and analyzes all available information about the brand (target audience, market segment in which the company and/or its products are presented, the basic principles of the company's positioning and much more). Considering all these facts, it is possible to develop the most effective brand image embodied in a system that combines all the components of corporate identity.

One of the most significant components of the corporate style is the logo. Together with the corporate style, it reflects the brand’s essence because it is responsible for making the brand recognizable. Then, all other components of the company’s image are thought out.
The graphic design of corporate identity includes a vast number of elements. It is created in several stages (working out the design of the company’s name, choosing a palette of colors for the company’s corporate website, creating a logo, label design, letterheads, etc.). To create an effective corporate identity, it is necessary to know the psychology of the consumer and to use the optimal marketing ideas for a particular case because it is a professional approach to creating corporate identity, which is the key to the company’s future success.
Our agency will develop a unique corporate identity for you, which will help your brand start or strengthen its position successfully in the relevant goods and services market.

  • List of components of the corporate style of the enterprise:
    The primary visual component logo, a sign, or symbol, correlated by the consumer audience with a particular brand; a corporate palette of colors used in the design; a corporate set of fonts (as a rule, there are two of them — primary and secondary); company slogan (if any); information on the preferred paper used in the creation of corporate documentation; a corporate set of illustrations.
  • The set of corporate printing includes the following elements:
    business card of the company, personalized business cards ;
    corporate envelopes; corporate letterhead, letterhead for business letters; corporate folder; notebook, cubebook; corporate badges for employees; employee pass card; corporate greeting card; report form (for the year); promotional brochure.
  • Outdoor advertising includes:
    signage; billboard; sign; light block; automobile design; a set of directional signs.
  • Corporate identity in souvenir and gift products:
    Various calendars, leather goods, and accessories with corporate symbols.
  • Office elements of corporate style include:
    Development of the facade of the company’s head office and its branches; decoration of premises; Phytodesign in office interiors; selection of interior items and furniture for the office, presentation hall, and other company premises; stands with information for visitors; overhead and desk signs for office workers’ offices; internal directional signs.
  • A list of products that include a corporate identity for advertising in the media:
    An audio track designed for the firm’s radio commercials, a videotape for TV commercials;
    There is a newspaper advertising module, a module for advertising in a full-color publication, a multimedia business card of the company, and a module for placing advertising information about the company in a specialized catalog.
  • There is a set of elements for Internet resources as well:
    A template-«stencil» of the company signature, as well as the personal signature of a company employee used in electronic correspondence; designing the official resource of the company; professional copywriting (filling the corporate resource with profile information, creating PR articles for the Internet); banners advertising the company. 

our pricing

A Simple Path to Great Design
1. Submit a Request
Please use the feedback form on our website. Provide your contact information and a brief description of your project.
2. Fill Out the Brief
And once we have received your request we will share a brief with you (this is a simple questionnaire that will help us in collecting critical information about your brand, target audience, design vision, etc.).
3. Get an Estimate
Once we've reviewed your completed brief we'll provide a cost estimate and project timeframe. Step 3 usually takes anywhere between 1–2 business days.
corporate identity
starting at
1500 $
  • 3 concepts
  • 3 revision
  • up to 20 day delivery
  • includes: letterhead, business card, folder for papers, and envelope
  • Guideline. Contains detailed rules for the use of the logo and corporate identity: logo usage, typography (fonts), color palette, pattern/design motifs, layout rules.
  • *If additional corporate identity elements need to be developed, their cost is calculated individually.
brand identity
starting at
5000 $
  • Logo Design: 3 concepts, 3 revisions
  • Сorporate Identity : 3 concepts, 3 revisions. Includes: letterhead, business card, folder for papers, and envelope
  • Brand Book. Contains detailed rules for use: Brand Overview: Mission, vision, and brand values. Logo Guidelines: Usage rules Color Palette: Official brand colors. Typography: Fonts and their usage. Visual Elements: Patterns, imagery, graphic style. Tone of Voice: Guidelines for brand communication. Application Examples: How the brand is applied across different media (e.g., business cards, packaging, websites).
  • up to 35 days delivery
  • *The exact price is calculated individually based on the number of brand identity elements that need to be developed

have a project?
let’s talk

with this form, you can request or calculate the service you’re interested in.
Your contact information will only be used to reach out to you

how we work:

  • submit a request

Begin by filling out the feedback form on our website. Please provide your
contact information and a brief description of the upcoming project.

  • complete the brief

Once we receive your request, we’ll send you a brief—a set of straightforward
questions to help us understand your project. Please fill it out with information
about your brand, target audience, design preferences, and any other relevant details.

  • receive an estimate

After reviewing the completed brief, we will send you an estimated cost and timeline
for your project. This process usually takes 1 to 2 business days.

    *required fields

    please select your service*


    find quick answers

    what is included in a brand identity design project?

    what is your process for creating a brand identity?

    how long does it take to develop a brand identity?

    can you help us rebrand our existing identity?

    what is a brand guideline, and why is it important?

    Usually, our packages comprise a logo, color scheme, typeface, visual rules, materials including business cards, letterheads, and social media templates.

    We start with knowing your vision, goal, and target audience; then we go to research, concept development, editing, and ultimate delivery of thorough brand guidelines.

    Depending on the complexity of the project and necessary deliverables, it usually takes 4–8 weeks.

    Indeed, our areas of expertise are both complete rebranding and subdued refreshes to update and improve your current brand.

    A brand guideline guarantees across all platforms visual and verbal uniformity. It covers guidelines for logo use, color palette, typeface, and more to preserve a unified brand image.

    The modern design of your brand is one of your key competitive advantages! Reach your business goals with our expertise and award-winning experience.

    The modern design of your brand is one of your key competitive advantages! Reach your business goals with our expertise and award-winning experience.

    have a project?
    let’s talk

    with this form, you can request or calculate the service you’re interested in.
    Your contact information will only be used to reach out to you

    how we work:

    • submit a request

    Begin by filling out the feedback form on our website. Please provide your
    contact information and a brief description of the upcoming project.

    • complete the brief

    Once we receive your request, we’ll send you a brief—a set of straightforward
    questions to help us understand your project. Please fill it out with information
    about your brand, target audience, design preferences, and any other relevant details.

    • receive an estimate

    After reviewing the completed brief, we will send you an estimated cost and timeline
    for your project. This process usually takes 1 to 2 business days.

      *required fields

      please select your service*